G V Prasad leads the core team at Dr. Reddy’s that has contributed significantly to its transformation from a mid-sized domestic operation into a worldwide pharmaceutical conglomerate. Since his fulltime role as CEO in 1990 till date he has seen revenues grow from $50 million to $2.5 billion. He has led the global expansion of the company, especially into developed markets, through both organic and inorganic moves.
Prasad’s emphasis on research, innovation, transparency, business ethics and flatter corporate structures has helped shape Dr. Reddy’s into what it is today – an organization of global repute, recognized industry-wide for scientific innovation, progressive people practices and high standards of corporate governance. He is driving the necessary imperatives for Dr. Reddy’s to engage even more deeply with the human aspects of health.
Prasad is a firm believer in sustainable manufacturing and business practices and leads the company’s sustainability initiatives including the adoption of green technologies and processes. Today, environmental goals are built into operational approaches, thereby reducing the company’s ecological footprint.
As a lover of nature and wildlife, Prasad is involved with the activities of the World Wildlife Fund, AP and Telangana chapter, Wild Life Trust (WTI) of India and other conservation minded organizations.